Edward Louis Bernays (/bÉËrËneÉȘz/ bur-NAYZ, German: [bÉÊËnaÉȘs]; November 22, 1891 â March 9, 1995) was an American pioneer in the field of public relations and propaganda, and referred to in his obituary as "the father of public relations".[3] While credited with advancing the profession of public relations, his techniques have been criticized for manipulating public opinion, often in ways that undermined individual autonomy and democratic values.[4][5] His best-known campaigns include a 1929 effort to promote female smoking by branding cigarettes as feminist "Torches of Freedom", and his work for the United Fruit Company in the 1950s, connected with the CIA-orchestrated overthrow of the democratically elected Guatemalan government in 1954. Critics argue that his involvement in Guatemala facilitated U.S. imperialism and contributed to decades of civil unrest and repression, raising ethical concerns about his role in undermining democratic governance.[6][7] He worked for dozens of major American corporations, including Procter & Gamble and General Electric, and for government agencies, politicians, and nonprofit organizations. His uncle was psychoanalyst Sigmund Freud.
Family and education
Edward Bernays was born in Vienna to a Jewish family.[13] His mother, Anna (1858â1955), was Sigmund Freud's sister, and his father Eli (1860â1921) was the brother of Freud's wife, Martha Bernays; their grandfather, Isaac Bernays (through their father Berman), was the chief rabbi of Hamburg and a relative of the poet Heinrich Heine.[14][15]
The Bernays family moved from Vienna to the United States in the 1890s. After Ely Bernays started working as a grain exporter at the Manhattan Produce Exchange, he sent for his wife and children.[16] In 1892, his family moved to New York City, where Bernays attended DeWitt Clinton High School.[17] In 1912 he graduated from Cornell University with a degree in agriculture, but chose journalism as his first career.[18]
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I knew a best friend of Edward Bernays so he gave me a personal tour of his home in Cambridge and his lesson in Why Uncle Sigmund Freud.
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Why I accept this genocide to prove why Nazis